Destination Basingstoke
Destination Basingstoke is a not-for-profit organisation showcasing the best of the borough by organising high-profile events, promoting local businesses, and supporting community initiatives to enhance regional pride.
Services & Expertise
Event Organisation
Organising and managing high-profile community and sporting events to showcase the region.
Business Awards Management
Hosting the annual INSPIRE Business Awards to celebrate local business success and innovation.
Community Recognition Programmes
Organising the 'A Place to be Proud of Awards' to honour local contributions.
Local Event Promotion
Promoting and supporting community events to make the borough a better place to live and visit.
Sponsorship Opportunities
Providing local businesses with opportunities to sponsor major regional events and awards.
Sustainability Forums
Co-organising Green Expos to help businesses achieve their environmental and ESG goals.
Destination Marketing
Showcasing and celebrating the best of Basingstoke and Deane's people, businesses, and assets.
About Us
Putting the buzz back into our vibrant borough, Destination Basingstoke operates as a dedicated not-for-profit organisation showcasing the very best of our local people, businesses, and community assets. Through high-profile regional events and targeted promotion, our mission centres on helping local enterprises and charities thrive in a greener, happier environment.
Championing Local Business Excellence
Sponsoring or participating in our premier corporate programmes allows local firms to elevate their brand profile whilst celebrating regional success. By hosting prestigious events, we connect ambitious organisations with valuable networking and growth opportunities.
- INSPIRE Business Awards: Celebrating local business success, innovation, and entrepreneurial achievement through a prestigious annual gala.
- Sponsorship Opportunities: Connecting ambitious brands with high-profile regional events to maximise local marketing reach and community engagement.
- Green Expo Forums: Delivering expert-led sustainability workshops in partnership with the Hampshire Chamber of Commerce to help businesses achieve vital ESG goals.
Discovering Destination Basingstoke Events
Bringing communities together remains at the heart of our physical event calendar, which attracts thousands of participants and visitors to the region each year. From competitive road races to local cultural showcases, these initiatives foster immense regional pride and active lifestyles.
1. Phillips Law Half Marathon & 10k: Managing a premier, fully licensed road race that attracts elite runners and families to experience our scenic, traffic-free routes.
2. Croudace Festival 5k: Organising inclusive community running events that promote health, wellbeing, and active participation across all age groups.
3. A Place to be Proud of Awards: Honouring the selfless contributions of local individuals, charities, and community groups who make our borough vibrant.
Elevating Our Vibrant Community
Collaborating with regional partners enables us to continuously promote Basingstoke and Deane as a premier destination to live, work, and visit. Dedicated marketing campaigns ensure that local cultural events, independent businesses, and community initiatives receive the spotlight they deserve.